ARDIAN, one of the world’s leading independent investment companies, is selling its minority stake in Berlin Brands Group to Bain Capital.
The Berlin Brands Group (BBG) is a global e-commerce company and one of the pioneers in the multi-channel direct-to-consumer business. The Berlin company currently sells 3,700 everyday and trend products through 34 of its own e-commerce brands. It is believed that Bain Capital is the ideal partner to develop BBG into a leading global D2C powerhouse.
ARDIAN is an employee-controlled company with more than $ 114 billion in assets under management. The company’s mission is to generate sustainable, long-term returns for its customers that, alongside with positive social impact, that benefits stakeholders and society.
taxess provided tax and structural advice on the sale.
